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BEC Higher Topic examples for speaking test (part two)

Для тех, кто готовится к сдаче экзамена BEC Higher - подборка тем из второго раздела разговорной части экзамена.

Advertising: how to advertise a new product effectively
Advertising: how to identify the best advertising methods for a product
Advertising: The importance of stereotypes in advertising
Customer relation: how to set up an effective customer services system
Customer service: the importance of getting customer feedback
Finance: the importance of making accurate sales forecasts
Financial management: how to decide on the budget for training
Global strategy: The importance of global presence
Health and safety: how to develop a responsible attitude among staff to Health and Safety requirements in a company
Human resources: how to approach internal recruitment
Human resources: How to encourage ethical behavior from employees
Human resources: The importance of ethics in today’s business world
Information management: the importance of an effective internal communication system in a company
Information management: the importance of keeping staff informed about company policies and plans
Marketing: How to promote an imported brand
Marketing: the importance of advertising slogans in promoting a brand of product
Personal skills: how to motivate employees to achieve their full potential
Product development: the factors involved in deciding when to withdraw a product from the market
Project development: how to ensure inter-departmental co-operation on new projects
Project management: the importance of teamwork for the effective management of projects
Project promotion: how to make effective use of the media when promoting a new product or services
Purchasing: how to achieve and maintain good relations with all suppliers
Purchasing: how to evaluate and select new projects
Purchasing: how to select a suitable supplier
Recruitment: how to ensure that job advertisements attract appropriate applicants
Recruitment: how to fill a key vacancy
Recruitment: The importance of having a good CV (пример ответа с видео и текстом) »
Recruitment: the importance of recruiting from a variety of sources
Sales: how to monitor the performance of sales staff
Staff management: the importance of assessing staff performance effectively
Technology: the factors involved in assessing the cost-effectiveness of new technology
Time management: the importance of planning work time effectively
Time management: the importance of punctuality in all aspects of work

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